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LinkedIn for Authors
As the global business connection platform LinkedIn is a powerful and effective way to let the world know that your business book exists, to engage your peer group, network with potential clients/customers and sell your book.
If the phrase ‘sell your book’ makes you cringe, that’s OK because if you know how to engage on LinkedIn you won’t be ‘selling’ anything.
LinkedIn expert Lynnaire Johnston and I share our knowledge and insights about how business book authors can better harness the power of LinkedIn to market their book to their connections and beyond.
This eBook captures the key tips and insights that will help you leverage on LinkedIn!
5 Key Tips on how to get the best out of LinkedIn for Business authors
1: How to promote your business book on your LinkedIn Profile
2: How to post about your book before it's published
3: How to develop recognition as an expert
4: How to build partnerships and collaborate on LinkedIn
5. Whyou should think about sharing rather than selling
6. Bonus Insights
Complete the form to request your copy
Extract:
Posting about your book before it’s launched is about creating a demand for it. If you are a subject matter expert, you will already be posting about your area of expertise, and building up a reputation as an expert and thought leader. Therefore, it’s a small step from there to be able
to say:
‘By the way, I’m in the process of writing a book about xxx., It’s going to be out in September and will be available…’ and giving a preview so people know to watch out for it."
Promoting your book in advance is a really effective way to build credibility and visibility.
LinkedIn for Authors
As the global business connection platform LinkedIn is a powerful and effective way to let the world know that your business book exists, to engage your peer group, network with potential clients/customers and sell your book.
If the phrase ‘sell your book’ makes you cringe, that’s OK because if you know how to engage on LinkedIn you won’t be ‘selling’ anything.
LinkedIn expert Lynnaire Johnston and I share our knowledge and insights about how business book authors can better harness the power of LinkedIn to market their book to their connections and beyond.
This eBook captures the key tips and insights that will help you leverage on LinkedIn!
5 Key Tips on how to get the best out of LinkedIn for Business authors
1: How to promote your business book on your LinkedIn Profile
2: How to post about your book before it's published
3: How to develop recognition as an expert
4: How to build partnerships and collaborate on LinkedIn
5. Whyou should think about sharing rather than selling
6. Bonus Insights
Complete the form to request your copy
Extract:
Posting about your book before it’s launched is about creating a demand for it. If you are a subject matter expert, you will already be posting about your area of expertise, and building up a reputation as an expert and thought leader. Therefore, it’s a small step from there to be able
to say:
‘By the way, I’m in the process of writing a book about xxx., It’s going to be out in September and will be available…’ and giving a preview so people know to watch out for it."
Promoting your book in advance is a really effective way to build credibility and visibility.